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882 Articles Matching "marketing"

Hikma adds generics sales, marketing EVP

Aug 18, 2018 , Drug Store News - Retail
Kristy Ronco will lead Hikma's generics’ retail sales, addiction therapy sales, and branded sales teams. Read More...
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30 jobs in the PR and marketing world

Aug 17, 2018 , Healthcare Comm.
Take a deep breath and celebrate National Relaxation Day with these stress-relieving tactics for communicators. Then, check out our roundup of current job...
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3 marketing essentials to combat social media distrust

Aug 17, 2018 , Healthcare Comm.
As users question their attachment to social media, marketers and PR pros don’t want to lose this valuable tool to speak to their audience. Try these tactics to maintain consumer...
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Infographic: How Instagram’s popularity offers prime marketing opportunities

Aug 16, 2018 , Healthcare Comm.
Advertising on the photo sharing platform can influence buying decisions, but you must partner with the right people and define your audience. Consider these...
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Prove your content marketing expertise

Aug 15, 2018 , Healthcare Comm.
Enter PR Daily’s 2018 Content Marketing Awards. Submit videos, infographics, publications and more. The final extended deadline is Aug....
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New York sues OxyContin maker Purdue Pharma over opioids

Aug 15, 2018 , Reuters
New York state on Tuesday sued Purdue Pharma LP, accusing the OxyContin maker of widespread fraud and deception in the marketing of opioids, and contributing to a nationwide epidemic that has killed thousands....
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FDA grants Natural Cycles' contraception app de novo marketing approval

Aug 14, 2018 dave.muoio@himssmedia.com (Dave Muoio), Mobile Health News
The FDA announced today that it will allow marketing of Natural Cycles’ contraception app in the US for pre-menopausal women aged 18 years and older. Previously approved in the UK and currently the subject of investigation by multiple regulatory agencies, the algorithm-driven app helps users track their menstrual cycle and informs them when they are most...
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Strengthen your video storytelling by following these trends

Aug 14, 2018 , Healthcare Comm.
These hot tips will keep your video marketing efforts ahead of the rapidly-changing curve—and keep your audience coming back for...
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FDA approves first birth control app

Aug 14, 2018 , CNN Health
The US Food and Drug Administration has given its approval for marketing of a mobile medical app to prevent pregnancy, along with a vaginal ring that protects against pregnancy for one year....
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Kroger promotes private label VP

Aug 11, 2018 , Drug Store News - Clinical Retail
The company named Gil Phipps, currently vice president of Our Brands, to the role of vice president of branding, marketing and Our Brands, effective Aug. 15. Read More...
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FDA approves 1st birth control app, vaginal contraception ring

Aug 11, 2018 , CNN Health
The US Food and Drug Administration has given its approval for marketing of a mobile medical app to prevent pregnancy, along with a vaginal ring that protects against pregnancy for one year....
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Facebook restricts addiction-treatment center advertising

Aug 10, 2018 , Modern Healthcare Breaking News
To cut back on predatory marketing of addiction treatment centers, Facebook will require such centers to go through a certification and application process. Google has already implemented a similar...
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30 jobs in the PR and marketing world

Aug 10, 2018 , Healthcare Comm.
What are the best cities to put your freshly minted degree to use? Find out, and then peruse our list of current job...
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Insys To Pay $150M To Settle Criminal, Civil Investigation Into Marketing Techniques For Its Opioids

Aug 10, 2018 , Kaiser Health News
The company has figured prominently in the ongoing federal investigation into drugmakers' role in the opioid epidemic because several former executives and employees have been arrested in connection with allegations of bribing doctors to boost sales of Subsys, its product that contains fentanyl. News on the crisis comes out of New York and Massachusetts, as...
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Show off your marketing expertise, product or solution at Intel

Aug 08, 2018 , Healthcare Comm.
Last chance: Sign up to sponsor Ragan’s Brand Storytelling & Content Marketing...
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Why and how to use humor in your online health care marketing

Aug 08, 2018 , Healthcare Comm.
A lighthearted approach can engage your community and put jittery patients at ease. To strike the right balance, follow these...
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Does your content strategy deserve an award?

Aug 07, 2018 , Healthcare Comm.
Show off the impressive content you’ve created for your brand or client. Enter PR Daily’s 2018 Content Marketing Awards. The final extended deadline is Aug....
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4 PR and marketing lessons from ‘The Golden Girls’

Aug 07, 2018 , Healthcare Comm.
What can the classic show about four women conquering all through friendship teach today’s communicators? Here are four lessons that stand the test of...
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Vitamin Shoppe appoints new merchandising, marketing chief

Aug 05, 2018 , Drug Store News - Retail
The company named David Mock, who has been serving as a consultant since Jan., its new executive VP, chief merchandising and marketing officer. Read More...
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30 jobs in the PR and marketing world

Aug 03, 2018 , Healthcare Comm.
Considering a major in communications? This list of the best public relations degrees can help you decide which college is best for you. Plus, check out our roundup of other current...
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